Schools Guide Website Advertising Options...
Platinum Feature Page - see below
Banner Advertising - click here
Schools Guide advertising outline >
School Profile Pages - Features List
The following features list outlines the various options for schools.
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FOR SCHOOLS |
FREE LISTING |
PLATINUM
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$0 per year |
$891 to $990 per year |
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| Basic details allowed only |
Upgrade to top position in your school's region, unlimited Open Days and Events promotion, fully-customised Feature Page with large header image, website links, space for up to 28 gallery images and/or YouTube videos, social links, free home page promotion plus lots more... |
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FEATURES LIST IN DETAIL |
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| LISTING POSITION | ||
| POSITION IN LISTS OF SCHOOLS | Bottom Level alphabetical |
Top Level Position |
| INCLUSIONS | ||
| LOGIN / UPDATE |  |
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| ADDRESS | |
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| TELEPHONE | |
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| PRINCIPAL | |
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| RELIGION | |
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| FEES | |
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| YEAR LEVELS | |
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| GENDER | |
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| BOARDING (YES/NO) | |
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| CRICOS | |
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| GOOGLE MAP | |
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| OTHER CAMPUS ADDRESS | |
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| LANGUAGE SUBJECTS | |
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| REPRESENTATIVE SPORTS | |
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| STRONG FOCUS ON... | |
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| WEBSITE LINK | |
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| SYNOPSIS | |
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| ENQUIRIES FORM | ||
| ENQUIRIES FORM | |
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| SCHOOL CREST | ||
| SCHOOL CREST | |
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| SCHOOL MOTTO | |
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| STANDARD IMAGES | ||
| LARGE PORTRAIT IMAGE | |
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| SMALL BANNER ADVERT IMAGE | |
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| BODY CONTENT IMAGES | |
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| CUSTOMISABLE TEXT CONTENT (EDITOR TOOLBAR) | ||
| WELCOME | |
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| OVERVIEW | |
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| TAB SPECIFIC TEXT FIELDS | |
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| STANDARD TEXT FIELDS | ||
| OVERVIEW (150 WORDS LIMIT) | ||
| FACILITIES FIELD | |
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| CURRICULUM FIELD | |
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| EXTRAS FIELD | |
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| HIGHLIGHTS | |
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| IMAGE GALLERY (UP TO 28 IMAGES/ YOUTUBE VIDEOS) | ||
| GALLERY IMAGES/VIDEOS | |
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| LATEST NEWS ALERT BUTTON | ||
| LATEST NEWS ALERT | |
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| EXTRA CONTENT TABS | ||
| ADVANCED TOOLBAR FEATURE | |
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| ABOUT US | |
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| TEST RESULTS | |
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| PAST STUDENT PROFILES | |
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| TRANSPORT OPTIONS | |
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| FEATURE STORY | |
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| YOUR INVITATION | |
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| TESTIMONIALS | |
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| PRINCIPAL'S MESSAGE | |
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| SCHOLARSHIPS | |
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| PROGRAMS | |
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| VIRTUAL TOUR | |
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| SOCIAL BUTTONS / LINKS | ||
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| YOUTUBE | |
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| VIMEO | |
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| SOCIAL MEDIA PROMOTION - FACEBOOK, TWITTER + INSTAGRAM (Instagram limited to Platinum only) |
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| EVENTS PROMOTION (Automatic) | |
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| EVENTS PROMOTION (Periodic manual promotion by SG staff as event approaches) |
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USER REVIEWS |
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USER STAR RATINGS |
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| HELP DESK REFERRALS | ||
| Bona-fide enrolment enquiry referrals from Help Desk and Live Chat systems identifying specific schools that match specific enrolment enquiries | |
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| BONUS SITE ADVERTISING / FEATURES |
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| Recently Updated - Home Page banner advert (simply make an update to your page to appear on home page) |
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| Open Days - Home Page banner advert (appears on home page and calendar pages as the date approaches) |
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| General Events - Home Page banner advert (appears on home page and calendar pages as the date approaches) |
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| Scholarships - Home Page (appears on home page and calendar pages as the date approaches) |
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| Vacancies - Home Page (appears on home page and calendar pages) |
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| Profile Page Popup Content (content jumping out in front of your page created with assistance of PSG Staff) |
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| SCHOOL FINDER MAPS | ||
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 with extra info and image popup bubble |
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| EVENTS CALENDAR | ||
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Events Calendar allows schools to easily insert a full page of content about any upcoming event. Typical events include Open Days, School Tours, Scholarship Days, Carnivals and other school events. Vacancies can also be presented as an upcoming Event page. Each event has its own full page of content and includes unlimited text content. Schools can also upload a school crest, an image and a standard file for visitors to download such as a brochure or booking form (Word doc. or .pfd file). Once your Event page has been saved it will automatically appear on any relevent Calendars throughout the site (Open Days Calendar, General Events Calendar, Vacancies Calendar and Scholarships Calendar). It will also appear on the Schools Guide home page Upcoming Events sections when the event is nearing. |
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| FREE LISTING | PLATINUM FEATURE | |
| CREATE EVENTS PAGES | |
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| AUTOMATICALLY DISPLAYED ON SITE EVENTS CALENDARS | |
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| LINKED ON YOUR PAGE | |
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| HOME PAGE PROMOTION | |
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How does a school Platinum Feature page work?
Your school will receive a complete profile page on this site. We'll send you your login and updating your content is easy as pie. No special skills or training required.
You can login and add content as often as you like.
Your page allows for a full colour portrait header (you have the option to supply this yourself or we'll create a portrait for you based on your website at no additional cost), image gallery (up to 25 images plus titles and descriptions), up to 3 videos, up to 6 social links, unlimited allocation of text space with advanced customisation capability, extra images within your text and lots of extra tabs for adding more content.
You can also create an unlimited number of additional pages for upcoming events such as Open Days or school carnivals. Any events you create will appear on the various calendar pages throughout the site. Each one is automatically linked on your page and will also appear on the home page Upcoming Evenst section when its date approaches.
Your school will be listed at the top of the Schools Search list for your school's geographic section and highlighted by a bonus customised Feature School banner ad (you can upload an image yourself or we'll create this for you at no additional cost). Plus our 'Recently Updated' area on the home page will display a further bonus banner ad to attract viewers to your feature.
All featured schools appear on our Featured Schools pages to help attract even more viewers to your feature.
And... our expert team is constantly working on updating and improving this site for you. Over time exciting new features will be added to enhance your feature page even more... so you'll get the full benefit of the latest enhancements as they happen.
How many Hits will I get if I advertise?
That will depend a lot on where your school is located. Schools from the major cities will attract a lot more visitors than those from remote areas, naturally. But here is a general guide.
Most schools with free listings are receiving less than 50 visits to their page each month. Upgrade to an Expanded listing and you can expect well over 100 views per month. Platinum Featured School might receive up to 1000 per month or more. That's 1000 people looking at your school that would otherwise be looking at another school!
How much traffic does the site receive?
Lots!
Feb 2019 - Feb 2020 (365 days) - 753,597 human visits
3.5 million human page views.
Is the site number one on Google?
Yes. You might have heard other websites promoting themselves as number 1 on Google. Don't be fooled. Schools Guide is optimised for all the important keywords and outranks every competitor site for most searches.
February 2018...
No.1 position in Google - 231 keywords
Page 1 in Google - 984 keywords
Total keywords bringing traffic - 4,747
Each month we have lots of visitors arrive at our site. About 86% of those come from a Google search. And each month many different search terms bring in those visitors... what does that mean? Well some people might type 'Schools Guide' while someone else might type 'Private Schools'. So that's two(2) different search terms. There are over 4,700 different ones that brought in our visitors during February 2018!
How does the site compare with other School Directories?
Statistically the Schools Guide is easily the number one site for Private and Non-government Schools in Australia. No contest. We don't have access to every other site's traffic stats but there is a way to tell how well any site is performing. Alexa - the web information company ranks all websites and provides a number of useful stats about each site.
According to Alexa this website is consistently ranked inside the top 2,000 most-visited websites in Australia. Recently it has been as high as 814th in Australia. Our nearest competitor is consistently ranked around 40,000th in Australia. Those stats also show that an average visitor will view up to 20 pages of this website, while an average visitor to our competitor will view less than 3 pages.
Why? Because this site is easy to use and has lots of information. Other sites are hard to use and make finding a school difficult.
In terms of features available the Schools guide is unrivalled. This site offers each school infinite advantages over any other directory. Schools can include more text, more images, more links, more of everything. Plus you get the support of professional, qualified web staff. And you have the confidence of working with a reputable company that has created Australia's finest Schools publications since 1999.
